Mathias Bohn, Rodrigo Garcia, Marlène Luce and Roman Zanoli recently won the Global Case Competition held at Harvard Business School. After meeting this year on the MSc Strategic Management at HEC Paris, they teamed up to assess the potential acquisition
Mattéo OUENNICHE is a high school student from Annecy, France, who took part in the Youth Leadership Initiative last year. He’s a driven, enthusiastic and ambitious young man who is bound make an impact in the business world. In this
Tous les ans, les étudiants du MS « Médias, Arts & Création » visitent une « ville créative » dans le cadre de leurs études. Cette année, c’est la ville des Anges qui accueillera la promotion, actuellement en pleine préparation du voyage. Deux étudiantes
Every year in April, the HEC Business Game society organizes a competition that brings together 200 students from around the world to work on business challenges set by large corporate partners. This stimulating two-day event involves 5 challenges, with 4
This week, the MSc in Marketing students had the chance to spend two days with Colorista, a hair-coloring brand part of the l’Oréal Paris group. We helped develop a new digital strategy to increase the brand’s exposure and achieve
Bookbird is a new app that allows students to buy and sell used textbooks. It was launched last fall at the University of Toronto and aims to be available in all universities in Canada, the US, and Europe. Their
Last Saturday, we had our open day, giving prospective students the chance to visit and learn more about programs and campus life. I volunteered with fellow MSc in Marketing students to share my experience with curious prospective students.
What better way for MSc in Marketing students to kick off their second semester than with a week of motivating talks about Successful Careers in Marketing?
We were lucky to host several inspiring professionals, invited by Prof. Michael Segalla, who shared their
A lot of current MSc Marketing applicants have commonly asked, “Is the marketing program heavily based in theory or practical knowledge?”
While I would argue that there’s a little bit of both, one of the reasons I’ve loved the program
Sustainable Fashion: A Moment or a Movement? – This was the topic discussed by a panel of entrepreneurs working towards revolutionizing the fashion industry at HEC Paris on the 21st of November. Organized by five students from the MSc in